History of the ACC

The ACC was founded in 1996 on the basis of the humanistic approach of Carl R. Rogers. In the 1940’s, Rogers steered away from the traditional therapy model, in which the therapist is the expert in relation to the patient/client. Instead, he introduced ‘counselling’ as a non-directive and empathetic approach, in which the client has an active role in their own therapeutic process.

In 2018, sisters Marian and Paulien Kok took over the ACC with great enthusiasm and motivation. At the beginning of 2019, the new ACC was launched, with a new ‘look and feel’ and new training content, but with the utmost care to retain the ACC’s foundation and existing knowledge.

Since 1996, thousands of students have been trained by the ACC. Many of them now work successfully as a coach/counsellor and/or as a teacher in this field.